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Whenever we hear the term “Breaking News” a sense of urgency hits our brain. Suddenly we begin paying more attention. This is nothing weird for the human brain. Our brain responds to anomalous things or activities at a faster pace than it does to okay behavior. The visual and print media tries to make the best out of these two words mainly to catch the attention of the spectators latest news.

One of the prime sources of such news is the TV channels. TV channels are the leading visual medium to find such news from times to period. Mostly, these news stories appear regarding the subject of a scroll subsequent to the news is not bodily telecast. During the news hour, closely the scroll the news telecast as breaking news is as well as unmodified more time and detailed reporting. But, some TV channels intensify the importance of a version and covers lesser important stories as the breaking news. At era in the heavens of there is nothing special to market, some TV channels broadcasts the general events or stories as breaking news just to grab the attention of the viewers. The strategy may operate for them in the quick manage but in the long control it’s harshly final that they are going to lose viewership. This will happen as they are cheating together in the midst of than their spectators by covering lesser important activities labeled as breaking news.

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